@BronxZoosCobra

I am pretty certain you have heard about the infamous and slithery humorous cobra on the loose. As I was reading the NYTimes post I couldn’t help but think what an ingenious and… Read More →

Zipping and Zapping

Often discussed and reviewed topic on advertising, TV and the changing consumer behavior- How does zipping and zapping through commercials impact the business model and eventually consumers? I find it fascinating and perplexing… Read More →

Keeping Up With The Joneses

In one of my Consumer Behavior classes we discussed the concepts of the Sacred and the Profane. While these terms are used closely with religion, they also find their use in explaining the… Read More →